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Mita parvin
Jun 21, 2022
In General Discussion
Something similar happens from the creative side, groups like WPP, Omnicom, Phone Number Database Aegis and Publicis have had to make adjustments to their teams of collaborators and salaries or future projects. So what has to be done? Certainly the panorama is very complicated, especially considering what Phone Number Database estimates revealed, which indicate that advertising investment worldwide will suffer a negative impact derived from COVID-19, going from 712 thousand 020 million dollars projected in October 2019, to 691 thousand 720 million estimated in March of this year. How to keep in touch with your co-workers Phone Number Database while working remotely However, for the CMO of Burger King , this does not mean that brands remain silent during the months that the pandemic lasts, on the contrary, they are obliged to see, listen and attend to what the context reflects and what people need. -not the consumer-. This was stated by Fernando Machado during his participation in a webinar conducted by Business Insider , and reported by Phone Number Database . There, the executive stated that a change of approach is required. “ We literally lean into ideas and Phone Number Database that make sense for each of the brands and ask: Does this relate well to the positioning of the brand? ”, he said at the time that he argued that taking this position would be wrong. “ Now, we just need to help. That is the first change in terms of asset creation and an advertising approach ”, she pointed out. For Machado, the "need to act" of brands, Phone Number Database than going through advertising or promoting a product or service, should be focused on the "extraordinary situation" and, therefore, focus on supporting people, not just the products -this goes to the background-.
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Mita parvin
Jun 21, 2022
In General Discussion
Campaigns , Advertising , Video Posted by Alejandro Chavez Although the medical, political and economic efforts against this disease capture the attention of the world, the subject has not yet managed to dominate all the announcements Phone Number Database of this week's ads pertain to NGOs, one anti-Phone Number Database and one internet access The vast majority of these ads are also for consumer products, such as chocolates and clothing. Likewise, almost all the videos were uploaded directly to YouTube and Vimeo by the brands or their allied agencies. Between the quarantine and the large number of infected around the world, it Phone Number Database difficult for people to get the COVID-19 crisis out of their heads . It seems that it also applies to the phone number database case of brands, since the last few weeks have been dedicated almost exclusively to producing one campaign after another about the pandemic. However, there are a couple of notable examples that break this rule. So, this weekend, we collect some of these announcements. Furphy Beer – The Unbelievable Kick We kick off this week's ad compilation with this campaign about something Phone Number Database is, according to the campaign itself, very Australian: telling an epic story over beer. This is the first video activation of this alcoholic beverage, and with which it tries to establish a very Phone Number Database precedent for the future. It's not just funny and it helps to remember what it was like to go out for a drink with friends. In addition, he manages to transform an unheard-of anecdote into something quite real. Pringles – Pringles Has Entered The Game This Phone Number Database for the brand of potato chips is actually a collection of ads with the same theme: video games. The company imagines what it would be like if people could bring the power Phone Number Database some classic gaming mechanics to everyday life. The result is a series of sketches that, although not always funny, do demonstrate the variety of Phone Number Database and styles that exist within the industry.
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