Jul 30, 2022
In General Discussion
Quora Ads Manager sauce There are two major sections in Ad Management: Expenditure Summary and All Campaigns. Expenditure summary In this section, you will see 4 labels on the left: Impressions, Clicks, Conversions and Cost. Clicking on each brings up an interactive graph showing the respective trend over time. For example, you can arrange your charts side-by-side to see the relationship between advertising spend and conversions. All campaigns The campaign dashboard shows an overview of your campaigns, similar to Google and Facebook. Currently, the whatsapp database following indicators are displayed. delivery impression number of clicks cost per click conversion conversion % spend remaining budget Inside the advertising campaign Before we dive into the Quora campaign, let's take a look at the structure. Each campaign has three sections. motion Ad set advertisement Facebook uses the same structure . Ad set When you open a particular campaign, you'll see a familiar dashboard. Quora ad set sauce The campaign overview shows the performance of a particular campaign and allows you to analyze data at different levels, including your entire account, campaigns, ad sets, and ads. You can also analyze the data for a specific time period. advertisement As you can imagine, the inside of the ad set also looks familiar. You can also check your KPIs and select a timeframe. You can easily edit your ad here by hovering over the ad name and clicking the pen icon. If you are more comfortable analyzing data in a spreadsheet, click the export button and download the .csv file. This button is only available at the ad set and ad level. Conversion pixels After managing ads, conversion pixels are the second most important tab for advertisers. This allows you to track the impact (in terms of conversions) of your Quora advertising campaigns on your website.